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吴忠服务管理站举办“提高软实力”培训会
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11月23日,吴忠服务管理站举办了“硬措施,提高软实力”的专题培训会,并对来自吴忠市利通区和青铜峡市投注站的80多名业主和销售员进行了业务考试。
0 b; X+ y9 ~$ T 培训会上,吴忠服务管理站站长马虎成从站点存在的问题和目标入手,对当前辖区市场形势、发展潜力做了深入的分析,通过详实的数据、鲜明的事例,剖析了终端环节软实力存在的不足和有待解决的问题,有针对性地引导销售员查找不足,制定目标,突破素质瓶颈,提升销量。
. `( N9 ?& K* D4 o# B 今年,吴忠服务管理站在做好标准化站点建设的基础上,着重从打造自身软实力目标入手,分层次、分类别有针对性地开展培训,截至目前,共组织培训5场,对辖区近千名投注站销售员系统地进行了培训,并对培训效果评估,进一步健全完善培训体系和流程,将培训工作引入常态,以培训促效益,不断提升销售终端的整体竞争实力。
8 Y9 M; ~' P `" S! }# Z5 A' ]+ i 1—10月份吴忠市所辖片区电脑票销量呈稳中上升的趋势,单机销量与去年基本持平,即开票单机销量比去年增加2670元,其中全区销量(电脑票和即开票的总和)前20名的站点占据了30%,软实力提升真正起到了既治标又治本的作用。( |
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