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吴忠服务管理站举办“提高软实力”培训会
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11月23日，吴忠服务管理站举办了“硬措施，提高软实力”的专题培训会，并对来自吴忠市利通区和青铜峡市投注站的80多名业主和销售员进行了业务考试。
- p& M* ^4 f' Z' Q1 b* r* h 培训会上，吴忠服务管理站站长马虎成从站点存在的问题和目标入手，对当前辖区市场形势、发展潜力做了深入的分析，通过详实的数据、鲜明的事例，剖析了终端环节软实力存在的不足和有待解决的问题，有针对性地引导销售员查找不足，制定目标，突破素质瓶颈，提升销量。: z2 O; m# z( ]! X
今年，吴忠服务管理站在做好标准化站点建设的基础上，着重从打造自身软实力目标入手，分层次、分类别有针对性地开展培训，截至目前，共组织培训5场，对辖区近千名投注站销售员系统地进行了培训，并对培训效果评估，进一步健全完善培训体系和流程，将培训工作引入常态，以培训促效益，不断提升销售终端的整体竞争实力。
5 h' N! {( _7 c) \: { 1—10月份吴忠市所辖片区电脑票销量呈稳中上升的趋势，单机销量与去年基本持平，即开票单机销量比去年增加2670元，其中全区销量（电脑票和即开票的总和）前20名的站点占据了30%，软实力提升真正起到了既治标又治本的作用。（ |
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