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NBA给力 新赛季开售29天篮彩销售超2亿
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2010/11赛季NBA赛事开售仅29天，就已经为篮彩带来了2亿元的投注额。据统计，10月26日-11月23日期间，竞彩篮球游戏的累计销售额已达2.01亿元，全年累计销售额为5.4亿元，也就是说，新赛季NBA一个月的销量相当于前9个多月销售额的58%，篮彩呈现出明显的加速增长势头。" t. x ~5 n; {/ k( J
NBA不仅是世界上水平最高的篮球赛事，也被认为世界上“第二易猜”的重大赛事(仅次于北美冰球联赛NHL)。彩民喜爱篮彩的最重要的理由就是中奖率高，足球游戏中最简单的“胜平负”玩法也有3个选项，而篮球的胜负、让分胜负、大小分三种玩法都只有2个选项，这一优势在串关投注时更加明显，足球“2串1”的理论中奖几率为1/9，而篮球的中奖率为“1/4”，高出足彩1倍多。高中奖率刺激了彩民的投注热情，即使不懂球的彩民，也可以通过看走势、猜数字来投注，用数字的方式玩篮彩，照样能中奖。
0 u. R! [# Z3 J, p 篮彩的另一个显著特点是四种玩法的投注额非常均衡，竞彩足球四种游戏中“胜平负”玩法明显“一家独大”，占据了80%的投注额，而总进球、比分、半全场胜平负三种玩法比例均为8%左右。而篮彩四种玩法猜胜负、让分胜负、大小分、胜分差每种玩法都有相当数量的拥趸，人气最高的让分胜负也只有不到40%的比例，猜胜负为22%左右，大小分玩法比例为28%左右，胜分差过关比例也达到12%左右。
- l" J$ ~0 M5 M* y1 {$ h# c# d 这四种玩法都有各自独特的乐趣：让分胜负奖金均衡，趣味性强；胜负玩法竞猜容易，中奖率高；胜分差玩法难度高，奖金高，每种玩法都有各自的优点；大小分玩法开奖结果分布均衡，即使不懂篮球的彩民也可以通过“2串1”投注，把它当做四选一的概率游戏来玩，前不久山东彩民100万倍投注篮球大小分，一举赢得626万元奖金，正是大小分的高中奖率给了这位彩民底气。9 R; ~6 n7 p: D, c+ G
NBA在天朝的电视转播已有近20年历史，群众基础非常广泛，很多球迷对喜爱的球星和球队动态了如指掌。随着竞彩的普及，衷情篮彩的球迷人数快速增加。另一方面，丰富的媒体报道让赛事资讯和球队动态随手可得，彩民可以一边看比赛，一边买竞彩，利用自己对球队的了解赢得大奖。 |
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